Strategically aligning a business with advertising partners that will generate a quantifiable ROI is the difficult part of advertising. Return On Investments are quite often mistakenly viewed only in terms of financial results. While sales are obviously important to the viability of a business, so is the brand recognition that is associated with a company through effective design and advertising mediums. Below are magazine advertisements that I designed which satisfied the ROI requirements that were forecasted prior to choosing our print advertising partners.
